petronio associates blog

DIGITAL ADVERTISING
Made to measure digital advertising for the Self Service magazine iPad app.
The new Self Service iPad app is now available on iTunes.

DIGITAL ADVERTISING
Made to measure digital advertising for the Self Service magazine iPad app.
The new Self Service iPad app is now available on iTunes.

DIGITAL ADVERTISING
Made to measure digital advertising for the Self Service magazine iPad app.
The new Self Service iPad app is now available on iTunes.

SPRING/SUMMER 2011 POSTERS
Art direction and design by Petronio Associates.
Campaign posters with fluorescent ink logo: pink for summer, white for
spring, yellow for pre-collection.

FALL/ WINTER 2011-12 DIGITAL LOOKBOOK POSTER
Design and art direction by Petronio Associates.
Creation of a new website revealing animated looks from A.P.C.’s Fall/Winter collection.

SPRING/SUMMER 2011 DIGITAL ADVERTISING
Conception and art direction by Petronio Associates.
Film by David Sims.
Translating the Chloé print advertising concept into an animated digital experience.

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SPRING/SUMMER 2011 ADVERTISING CAMPAIGN
Art direction: Petronio Associates.
Photographers: Inez Van Lamsweerde & Vinoodh Matadin. Stylist: Alex White.
Hair styling: Luigi Murenu. Make up: Tom Pecheux. Location: Greenwich Hotel, New York.
Dates: 11-12 November 2010.

SPRING/SUMMER 2011 MANIFESTO
Art direction and design: Petronio Associates.
Photographers: Inez van Lamsweerde & Vinoodh Matadin. Stylist: Joe McKenna.
Hair styling: Christiaan Houtenbos. Makeup: Lisa Butler.
Manifesto: 40 pages printed on gold Alizé 90g. Date of distribution: March
5th 2011, London, Milan, Hong Kong, Paris, Tokyo, Los Angeles.

SELF SERVICE n°34, Spring/Summer 2011.
Subject : Flipping through the magazine.